Offers are becoming more broadly available as part of Facebook’s Credits virtual currency expansion, after having first launched as a stand-alone integration within games like CrowdStar’s Happy Island last month.
You can now access them through all Credits payment interfaces, including the main user account settings for Credits, through the apps and games dashboards on the home page, and within the many apps that provide Credits as an option for purchasing in-game virtual currency.
The generic Credits payment window includes an option for offers below direct payment methods, that says “Earn for free by shopping.” Click on it and you’ll see various brand-name offers you can participate in to obtain Credits.
The point is that users can take offers instead of paying for Credits directly, thereby getting more money into the Credits system for use in all apps. Facebook is also slowly adding more offers in to the service, although its partners continue to be TrialPay and Peanut Labs. When it launched in April, Credits had 21 offer options; today, it has 37.
Source: Inside Social Games
Friday, May 14, 2010